C&A Logo – C&A Fashion is an international chain of clothing stores. Surge in Sneek (Holland) in 1841, with the brothers Clemens and August to establish a society under the name of C&A. The 1881 opened a branch in Leeuwarden (Netherlands) and in 1893 C&A opened a new branch in Amsterdam (Netherlands). Before the First World War, descendants of the family continued with the expansion of stores. Started by Germany (1911), where the garment industry was flourishing. In 1920 came to England.
At the beginning of World War II, different stores had the image of a chain of department stores. Until the 60’s does not resume expansion. Begins the Czech Republic (1999), Poland (2001), Hungary (2002) and Russia (2005). For many years C&A had a significant presence in the higher parts of the United Kingdom. However, the company’s strategy of selling expensive clothing standard made it vulnerable to cheaper competitors.
In 2000, C&A announced its intention to exit the market British and close their premises in 2001. The company had similar problems in Europe, and recently tried to reinvent itself, improving quality, lowering costs and showing an image that is accessible by low household budgets. Ironically, the chain Primark has been successful in recreating the corporate policy that was strong in the past to C&A. This was possible due to the established image of the brand C&A, who tried to survive, and finally succeeded. The headquarters is located in Brussels and Düsseldorf. Its brands include Clockhouse, Westbury and Your Sixth Sense. In Mexico C&A Fashion opened its first store in the city of Puebla in February 1999.
Now the company has its main headquarters in Mexico and is also in this country has the largest number of stores with locations in major urban centers like Mexico City, Guadalajara, Puebla, Cancun, Monterrey, Durango, Villahermosa, Torreon, etc. In Spain, has its head office in an industrial area of Alcobendas . His best-known shop is located in the old building of Cinema Salamanca, an example of art deco in Madrid, in which an exemplary performance have met the 95% of the original building, with the benefit of tourists coming to visit the building out with purchases. There is also in Barcelona, there are 2 in Gerona and 2 in Tarragona. In July 2009, C&A closed chain of low-cost “Avanti” after 8 months of operation given to the poor response of the Spanish public, lack of profitability and not finding business premises that meet the needs of the firm, canceling and any process of expansion that was planned in that country.