Stone Marketing has added the Japanese stationery brand Anterique to its portfolio, bringing a range of slim, vintage-inspired pens to its offering.
Anterique was founded in Tokyo in 2019. Its products combine mid-century design influences with Japanese manufacturing, a pairing that shapes both how the pens look and how they are made.
The pens feature muted colours, clean lines and subtle detailing, giving the range a restrained, vintage-inspired appearance. An oil-blended ink is used to deliver a smooth writing experience.
A growing Japanese line-up
The addition strengthens Stone Marketing's Japanese stationery offering, which already includes Greeting Life Inc, Iwako, MD Product, Midori, mt masking tape, New Retro, Tombow, Traveler's Company and Yup. For Stone Marketing, the move extends a catalogue that is heavily weighted towards Japanese makers.
Hayley Ripley, head of marketing at Stone Marketing, said the company was excited to have Anterique join its family of brands. She added that it fits alongside its other Japanese stationery labels, and that interest in Japanese stationery continues to grow.
Ripley also explained the name: Anterique is a combination of "antique" and "technique". She described the result as a classic, slim pen that comes in a broad range of colours.
Anterique's pens are presented as slim, classic instruments, a description that echoes the brand's own name.