Snickers Logo — Snickers is a candy made ​​and distributed by Mars Incorporated . It is popular in the United States where there are salads with your name: Salad Snikers . It consists of a filling of nougat and peanut butter with a coverage of caramel and peanuts, chopped, covered with milk chocolate. It is considered the best-selling candy bar of all time, with an annual income of 2,000 million dollars.

Besides the traditional Snickers, there are varieties that have emerged over the years. The first, Snickers Munch , goes on sale in 1970 and is crisp, and there are other varieties of cereals, almonds or walnuts. In addition also sold frozen Snickers. After the release of Milky Way , Frank C. Mars decided to launch its second product, a chocolate with peanut butter known as Snickers. Its marketing began in 1930 , and decided to name the new sweet like the horse family favorite.

After expanding the product throughout the United States in 1984 Snickers snack becomes the official 1984 Olympic Games . In turn, began to land in Europe under the name of Marathon , though in 1990 happens to have the same name in all countries. Sports sponsorship also performed at the 1994 World Cup and Euro 1996 .

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