Jack in the Box Logo — Jack in the Box is a franchise of restaurants specializing in fast food, founded in 1951 by Robert O. Peterson. The business area of the company is focused on the West Coast and South America, where it has more than 2,000 restaurants. The origins of the chain back to 1941, when Robert O. Peterson opened a restaurant of fast food in San Diego called Topsy’s Drive-In. The décor was inspired by a circus, and served as a model for your business. In 1951, Peterson opened a restaurant with the head of a clown giant at the top of the building, imitating a box of surprises. The owner called the local Jack in the Box, and soon introduced the name in its other locations.

jack in the box logo

jack in the box logo

The restaurant was succeeded by his order service drive. To expedite the preparation of menus, the consumer had an intercom and you order your food and a stop order to collect, rather than a single window. The efficiency of this service had commercial success was emulated by other fast food restaurants, and allowed Peterson could open up to 180 locations in different cities of the West Coast. Instead of implementing a franchise system, all local Jack in the Box were controlled by a conglomerate run by the founder, called Foodmaker Co. More