Converse Logo — Converse is an American of shoes keeping operations since the early twentieth century . The rubber shoe manufacturer Converse Marquis Mills opened its first factory in Malden , Massachusetts , in 1908 . Simple designs and comfortable Converse soon gained many followers, but it was a decade later when he began his real boom , to include the canvas in the manufacture of their products, since they became much more resistant and suitable for basketball , sports that adopted as their shoes officers. And it was a basketball figure who would become the stamp and image of Converse over the next 50 years : Chuck Taylor , star of the time who always showed their preference for these shoes and not only became the ambassador who took Converse image on all sides of the world and the United States until his death in 1969 , but even from 1923 adopted them as his own to see a patch with his name and symbol on the ankle area of the shoes. From that point, the line would be known as Converse Chuck Taylor All Star , but people just call them all star. With the professionalization of the NBA , the demands of increased and Converse teams had to leave his classic black and white to suit the new times and provide colorful and eye-catching designs that require professional franchises. They even had to increase the material and introduced the vinyl and leather for the sake of its survival as a brand and remain the favorites of America . More