One of the most recognized logos in the modern world and certainly the most recognized logo in the tech industry has recently undergone a pretty major over haul. It is the Microsoft Windows logo. In a huge marketing campaign, Microsoft has re-branded many of its products to a newer, flatter logo that matches the style of the new Windows 8 operating System.

The same basic elements of the old logo still exist and have almost always included the red, green, blue, and yellow shapes that abstractly represent a real window (this is known as skeumorphism in design terms). Much like its biggest competitor, Apple, the two companies have always taken a more literal approach with their logos and have chosen to represent their brands with real objects rather than an abstract concept which has become more popular today in the tech industry.

There are also several “simpler” versions of the Windows 8 logo that are widely used and are customizable to each person’s preferences when they purchase the Windows 8 operating system. One of the common versions that can be found “out of the box” is the light blue logo that is pictured here and available for download as a wallpaper:

Here at logodatabases we have also created our own pink version which fits in quite nicely with the new Windows 8 color chromatic:

 

Technology Logo ⋅ microsoft, windows ⋅