Wella Logo — Wella is a German with a strong global presence in the cosmetics sector. Founded in 1880 by Franz Stroher, based in the German city of Darmstadt . The company operates in over 150 countries.
It has three business units: professional, consumer and cosmetics and fragrances. All dedicated exclusively to the cosmetics business. Procter & Gamble acquired a stake in the company dominanten which allowed him to enter the growing market for professional hair products.