MTV Logo — MTV (acronym for Music Television ) is a string U.S. of cable television , originally established in 1981 by Warner -Amex Satellite Entertainment. Since 1985 is part of Viacom .
MTV started broadcasting on August 1, 1981 with a video of British band The Buggles , ” Video Killed the Radio Star “, the second video shown was that of Pat Benatar , “You better run” (see ” Appendix: First music videos broadcast MTV “). Today is a media conglomerate that operates Nickelodeon , VH1 and a package of five digital services: MTV Jams , MTV Hits , VH1 Soul and VH1 Classic . MTV also has its own broadcast in Spanish. In June 2004, MTV began publishing a magazine in Spain .
It has also boosted the careers of many global artists, meaning that today are recognized worldwide, such as Michael Jackson , Madonna , Britney Spears , Christina Aguilera , Justin Timberlake , Jessica Simpson , Beyonce , Janet Jackson , Kylie Minogue , Pink among others, due MTV to promote their music videos and passes which are seen throughout the world according to the level of the artist (if it is a global artist or just a section of the world).
MTV has changed a lot since its early days of programming, became MTV Networks and has grown tremendously. He has over 71,600,000 subscribers in the United States and reach 301.2 million subscribers in 82 countries, has 9,105 affiliates and broadcasts 24 hours a day.
MTV has expanded internationally: including MTV UK and USA, MTV Europe (1987), MTV Brazil (1990), MTV Japan (1992), MTV China (1995), MTV Asia (1995), MTV Spain (2000) and MTV (1993), starting at this branch with the video “We Are Sudamerican rockers” group Chilean Prisoners .
You’re targeting young people aged 11 to 34 years, covering a very diverse group. With the popularity of MTV came the popularity of people coming out in the channel, better known as VJ or video jockeys , who have come to possess a very powerful position. It is a music company, which has provided much success for the fame of artists to promote their songs, also with awards such as the MTV Video Music Awards , his two MTV Awards , the MTV Europe Music Awards and MTV recurring special event Live offering a condensed version of the concerts of famous artists made for television, MTV.
Now a days, the channel MTV has turned all its programming series live action and reality TV, so much so that on February 8, 2010, the channel to remove the legend dedició Music Television from its logo, formalizing so that a channel is not fully dedicated to music.