Nike logo is a multinational company founded in 1968 by Phil Knight and Bill Bowerman, known for its brand of clothing, footwear and other sporting goods. Founded by Phil Knight, a graduate of the University of Oregon, when he traveled to Japan to get U.S. distribution for footwear Onitsuka Tiger signature, by then one of the most renowned. Knight got the distribution to be made under the name in the United States of “Blue Ribbon Sports” or BRS. It was not until the mid-60 that the former coach of Knight joins the company bringing his philosophy on sport and technical knowledge about the sport. At that time, Nike was founded is named after the Greek goddess of victory, Nike, and Bowerman became the main source of development for the company.
Bill Bowerman, track coach at the University of Oregon, invented the shoes with waffle soles. Obsessed by the weight of shoes a day in a waffle iron melt rubber and gives rise to the durable outsole, lightweight and excellent traction. Some models of the 70 shoes: LD-1000, Daybreak, Oregon Waffle, Waffle Racer Cortez Nylon. More