Nutella Logo — Nutella is a product called Italian of the firm Ferrero (Italian food company founded in 1946). This cream of hazelnut and cocoa was created in 1963 by Pietro Ferrero, based on a cream used to be called Pasta Gianduja.
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A previous recipe, Gianduja was a mixture containing about 50% almond and / or hazelnut paste and 50% chocolate. It was developed in Piedmont, Italy, after taxes on cocoa beans hindered the manufacture and distribution of conventional chocolate. Pietro Ferrero, who owned a bakery in Alba in the Langhe district of Piedmont, an area known for the production of hazelnuts, sold an initial batch of 300 kilograms (660 pounds) of “Pasta Gianduja” in 1946. This was originally a solid block, but in 1949, Pietro began selling a creamy version in 1951 as “Supercrema”. More